Adam’s billboard advert pays off

By Ross Findon

Friday, February 15, 2013

 

Adam’s billboard advert pays off

Adam Pacitti, of the Isle of Wight, with his billboard paid for from his first wage packet.

AN ISLE of Wight jobseeker whose inventive effort to find work led to him making headlines around the world has landed a job — and is planning to say thank you in an equally eye-catching way.

Adam Pacitti spent his last £500 on a London billboard to promote his job hunt, directing prospective employers to a specially created website with a video CV and details of his previous projects.

Within days Adam, 24, of Albert Street, Ryde, found himself at the centre of global attention, featured on websites across the world and the subject of a social media storm.

"The original tweet I sent out had about 1,600 retweets and personal endorsements from people such as Jeremy Vine, Al Murray and Frank Skinner. I had thousands of e-mails and an unbelievable amount of interest, which has taken me the last month to go through," said Adam.

The stunt landed him an interview with Keo, a production company, which has hired Adam as a viral video producer, creating films for the internet.

And to say thanks to all those who have supported him Adam has splashed out on a new billboard, unveiled in London today (Friday).

Adam Pacciti

Adam Pacciti with his first billboard advert appealing for a job.

Reporter: ross.findon@iwcp.co.uk

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by Stephen Elliott

16th February 2013, at 15:21:17

I believe nothing that happens in media especially social media or marketing.

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by DAVE SCOTT

16th February 2013, at 11:23:12

Clive - it's reported that KEO had already lined him up and the whole thing was a joint effort. Don't get me wrong, all power to him and his industry, but some of us ain't quite so gullible....

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by Clive Martin

15th February 2013, at 22:40:34

Dave, that Girlofmydreams thing happened LONG ago, That was back when he was in college. Well over 5 years old now chief.

You're very quick to sit there and mock it, but by playing television channels at their own game, he got to travel the world and make a fair bit of cash doing so. All power to him. Kid is far far savvier than people give him credit for. He knows how to get a reaction. You might not LIKE what he did, but you know who he is now. He's got a reputation about him, and in the line of work he's going into, that's something sorely needed.

Good on him. I think it was pretty ingenious myself...

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by DAVE SCOTT

15th February 2013, at 19:19:11

http://www.standard.co.uk/news/london/billboard-jobseeker-adam-pacitti-blew-6000-searching-for-ugly-betty-bride-8438439.html

Seems his Unemployment Benefit was fairly substantial......

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by DAVE SCOTT

15th February 2013, at 19:01:41

...mind you - they'd only find a way to spend it all on drink, **** or gambling.

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by Mike Crowe

15th February 2013, at 17:55:30

Stephen, ............... and doesn't WANT to work?

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by Stephen Elliott

15th February 2013, at 17:20:50

Because Dave Scott. That's £500 is your tax money. If people want a job they have to search for it themselves.
How is a billboard going to get a 30 year old work who has never worked?

Think before you speak!

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by Mike Crowe

15th February 2013, at 17:05:00

Well done Adam. Please keep us all informed as to how you get on and your promotions

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by DAVE SCOTT

15th February 2013, at 16:15:42

Why doesn't the Government give all unemployed a £500 campaign voucher - positive thinking !!!

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by John Lennon

15th February 2013, at 15:32:44

Well done mate!

Any views or opinions presented in the comments above are solely those of the author and do not represent those of the Isle of Wight County Press.

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