X Factor finalist Janet Devlin in the Rapanui Christmas video.
CLOTHING company Rapanui is the latest backer of the campaign to save the Rivoli Cinema in Sandown.
The eco-friendly group has released a song on iTunes, alongside its third instalment of Christmas short films.
The Office-style comedy features many of the staff at Rapanui dressed as elves, while co-owners Martin and Rob Drake-Knight take on the roles of Santa and Rudolph, respectively.
Rob said: "Supporting community development projects, such as the Rivoli Cinema, is incredibly important. If you continue to get rid of assets like this and turn them into flats, you will just be left with a load of people and nothing to do. Sandown already has more boarded-up shops than you can shake a seagull at."
The Rivoli Cinema was operating as a costume warehouse until recently, when its owner Tony Wright moved to a new property.
Bruce Webb, organiser of the Isle of Wight Film Festival, is now hoping to save the building and restore it to a working cinema.
Last year, Rapanui launched another song, which ranked fourth in Amazon’s most downloaded rock songs at Christmas.
This year’s piece was written by Martin, Rob, Andy Booth and Jason Paine.
Rob said: "We got some strange looks while we were filming, but others joined in or took pictures. We do these films because we enjoy them and being creative is the key to our success."